TIME TO DRIVE TICKETS HERE: https://timetodrivefest.com/tickets/ What makes a great watch collection? Is it Rolex? Is it hype? Or is it the story behind every piece you choose to wear? In this episode of On Time: A Collector’s Journey, Lex Borrero and CJ sit down with Justo, board member of the Miami Watch Club, Porsche enthusiast, and one of the community’s most authentic collectors. From the very first TAG Heuer Carrera that started it all to a deeply personal Rolex gifted by his grandfather, Justo shares the philosophy that has shaped his collection, and why he believes the modern “Rolex game” isn’t for him. Along the way, the conversation dives into: + Why some collectors are walking away from Rolex and the AD experience. + Building real relationships with brands like Omega, IWC, Longines, and Chopard. + The story behind receiving an Omega Snoopy allocation. + How Porsche culture influenced his watch journey. + Why buying what you love will always beat chasing hype. + The importance of community, sentiment, and collecting with intention. Whether you’re into Rolex, Omega, IWC, TAG Heuer, Longines, Chopard, Porsche, independent watchmaking, or vintage watches, this episode is a reminder that there’s more than one way to be a collector. Subscribe for more conversations with the world’s most passionate watch enthusiasts, collectors, dealers, and industry leaders as we explore the stories behind the watches that define us. #WatchCollecting #Rolex #Omega #IWC #Longines #TAGHeuer #Porsche #MiamiWatchClub #LuxuryWatches #VintageWatches #WatchCommunity #OnTime #0260